129: Budding Entrepreneur and Thrift Reseller Ella Ricks
“There is never going to be a shortage of clothing in thrift stores!”
Ella Ricks is the owner of @thriftsbyella secondhand clothing on Instagram. She is currently a freshman at Florida State University pursuing a marketing degree. Ella entered the thrift world when she was short on cash in middle school and absolutely fell in love with treasure hunting. With her passion for business, she started reselling her finds on the side to give more clothing pieces a second home. Being able to shop sustainably, save garments, and explore fashion on a budget has been one of the greatest joys in Ella’s life, and she owes it all to thrifting.
SHOW HIGHLIGHTS & TAKEAWAYS:
- How this college Freshman launched her successful online reselling business.
- Finding her niche on TikTok and creating viral videos.
- How she built a community on Jamble.
- Inventory and mystery boxes.
- The supportive reseller community.
- Her approach to cause marketing.
