“Clothes only get more beautiful and special when they gain that patina of a life well lived, when they’re your friends.”

Alberta (@albertarose) is a personal stylist, content creator, and serial outfit repeater focused on helping YOU develop a more sustainable relationship with your wardrobe. She is based in Victoria, Canada, and offers virtual personal styling sessions for people anywhere in the world. Alberta has spent the last 15 years working in different corners of the fashion industry including retail merchandising, vintage, costuming for film and television, and styling, and it was her lifelong love of thrifting that inspired her to start creating content on social media. She explores the connection between personal style and storytelling in her Taking Style Personally newsletter, and she hopes to help people connect with their unique personal style in a sustainable and attainable way.

SHOW HIGHLIGHTS & TAKEAWAYS:

• How her new career as a content creator and personal stylist has changed her life.
• Working to promote sustainable and slow fashion.
• Creating a connection to your clothing and a relationship to fashion.
• The power in knowing what you like and how you want to express yourself with your style.
• Exposing thrifting to a younger audience.
• The shift in consumer habits.
• How clothes say a lot about us.
• How she works with her clients and helps them express the visions they have for their wardrobes.
• Celebrating “pops of color!” in her own personal style.
• How our clothes put us in community.
• What gets her heart pumping when she goes to a thrift store.