“My grandmother built this business on relationships, and that’s still at the heart of everything we do.”
 

Third-generation business owner Margy left corporate America to carry forward a family legacy nearly six decades in the making. As the owner of Elite Repeat, a Chicago-area consignment shop founded by her grandmother in 1969, Margy blends old-school community values with modern tools like TikTok and social media. Her mission is to preserve the stories, quality, and craftsmanship behind vintage fashion while introducing a new generation to the world of secondhand style.

IG: @eliterepeatshop
TT: @shopeliterepeat
Website: eliterepeatshop.com
Pre-loved Podcast: Listen here

SHOW NOTES & TAKEAWAYS

• Margy shares her journey from corporate America to becoming the next steward of her family's consignment business.
• The history of Elite Repeat, founded by her grandmother Betty in 1969 and built through community relationships and word-of-mouth referrals.
• Balancing the shop's long-standing reputation with modern tools like websites, TikTok, and social media marketing.
• The growing demand for vintage and secondhand fashion among younger shoppers.
• Why trust, transparency, and long-term relationships are essential to successful consignment businesses.
• Margy's perspective on vintage fur as a practical and sustainable alternative to discarding existing garments.
• The enduring appeal of well-made vintage pieces and the craftsmanship often missing from modern fast fashion.