172: Insights to Grow Your Reselling Business with McKenna
“Save the world and get the best wardrobe of a lifetime!”
McKenna (@allthingspinkhoney) is just a girl doing girly things and a whole lot of thrifting. She started in platform in 2020 while she was a crime analyst with the Texas Rangers. After a big move across the country, she went full-time in 2022. Traditionally resellers often use third-party platforms to list their items, but McKenna makes most of her sales through Instagram. McKenna has created a community of 60K followers that she hosts live sales for every Monday night and weekly story sales.
SHOW HIGHLIGHTS & TAKEAWAYS:
- How she has created an online community of over 60,000 followers!
- Her super popular live sales.
- From crime analyst to successful reseller!
- Courting the millennial vintage shopper.
- Her advice for selling on different platforms.
- Insider info on hashtags to boost sales.
- Shipping advice: Don’t over think it; just get it done!
- East Coast thrifting.
