242: The Secret Supply Chain Powering Top Resellers Right Now, feat. Jessica Rennard
“I liked the challenge of trying to sell something that somebody else discarded. Whether it was a brand or a consumer or however it came to us. I just liked the challenge.”
Jessica Rennard is a resale industry leader, President of NuSource®, and a passionate advocate for secondhand shopping and the circular economy. With more than 15 years of experience in the resale and surplus apparel space, she has built and scaled businesses that turn excess inventory into opportunity—proving that sustainability and profitability can go hand in hand.
From launching her own secondhand inventory company to leading strategy at a certified B Corp focused on keeping clothing out of landfills, Jessica has played a key role in shaping today’s recommerce landscape. She’s dedicated to helping brands, retailers, and consumers rethink the way we value pre-loved fashion, and why getting thrifty is smart business.
NuSource: At NuSource®, we believe wholesale should be more than a transaction, it should be a transformation. Our mission is to empower resellers and small businesses with the tools, support, and quality inventory they need to grow with confidence.
As a small, primarily female-run company, we understand the real challenges entrepreneurs face. That’s why we’re committed to building genuine partnerships, offering guidance, transparency, and sustainable wholesale solutions that create long-term value for your business, not just your next order.
At NuSource®, we curate inventory solutions that help resellers grow with confidence. Our offerings include:
- Secondhand: Pre-loved styles selected for quality and longevity.
- New with tags: Overstock and retired pieces sourced through valued brand partnerships.
- New without tags: Unworn returns and samples ready for their first home.
From hand-picked boxes to large-scale pallets, our inventory spans everyday staples to standout designer labels. No matter where you sell- eBay, Poshmark, Depop, or your own brick and mortar storefront- we’re here to make sourcing easier, more reliable, and more supportive of your long-term business goals.
TikTok: @nu.source
IG: @the.nusource
IG: @thefashiondisruptor
SHOW NOTES & TAKEAWAYS
- Tap Into Resale Networks for Sourcing
- Leverage Curated Mystery Boxes
- Embrace Technology for Sorting and Quality Control
- Understand Brand Trends and Mistakes in Thrift Stores
- The business model of providing curated, bulk inventory to resellers and thrift shops, offering repeatable and reliable sourcing for resellers
- Educating brands about the value of thrift stores as marketing and customer acquisition channels, and the importance of "secondhand first"
- Empowering resellers, including stay-at-home parents, by making inventory sourcing more accessible and manageable
